For those of you that are interested in all things digital - here is a debate that Haymarket are running that may be of interest (and it is free - always a bonus) - The Big Digital Debate.
The How-do & Creativebrief seminar on Wednesday in Manchester went really well (hello Iain - glad you enjoy reading this). The subject was 'Getting value from your Marketing Budget'. The three of us that spoke all gave really interesting perspectives (Marketing @ Umbro, Measurement of the spend from Robert Shaw and then me on getting Procurement involved) and I hope that the people that came along enjoyed and learnt from it as well. Perhaps they could host another one in London.
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